Pictured above, from left: Claire Frost, Allison Snopek, Audrey Heller (board member), Joen Madonna and Dianne Hoffman

Joen Madonna, Executive Director

Joen joined ArtSpan staff in 2014 as the Interim Executive Director and has served on the Board since 2013. In addition to regularly attending SF Open Studios as a patron since 1994, Joen has been affiliated with ArtSpan as an artist participant herself in 2003, and as a host of her husband, Paul Madonna's SF Open Studio event since 2004. With over 10 years experience as a Business Manager and Creative Agent, Joen is adept at project management, targeting and closing sales, public relations, and relationship management. She advises professional artists and other creatives on increasing audience exposure, creating business systems, applying for grants, and event coordination. She brokers licensing agreements and contract negotiations with corporations, organizations, and government institutions. Joen graduated from UC Berkeley with an honors degree in Cultural Geography, where she learned to blend her love for urban evolution and human culture with travel, and the exploration of emerging art. Beyond regularly participating in San Francisco's lively art scene, Joen visits museums, galleries, and alternative art spaces globally to help inform her best art business practices locally.


Claire joined Artspan in fall 2017 when she returned to San Francisco after a two-year hiatus in Chicago where she received her Masters in Modern and Contemporary Art History, Theory and Criticism from the School of the Art Institute of Chicago. Her studies focused on the intersection of identity and historiography and the way in which artists’ communities are documented. This research allowed her to blend her interest in archival materials with theories of information distribution and artistic practice/process. She also applied this work to COLLABO, the apartment gallery she co-founded in Chicago, and which continues in both physical and web-based form in San Francisco and New York. At Artspan, she oversees the Art in Neighborhoods program, which allows her to work closely with the large, talented, and diverse body of Artspan’s artist members. When she’s not thinking about or seeing art Claire is probably at a farmer’s market, cooking, or riding her bike somewhere around the Bay Area.

Dianne Hoffman, Program Assistant

Dianne joined ArtSpan as an Artist Member in 2013 actively participating in ArtSpan’s workshops, mixers, annual Fall Open Studios and juried Spring auction.  In 2016 she became ArtSpan’s Programs Assistant. Dianne's 20 years of administrative support and customer service experience are ideally coupled with her first-hand understanding and relationship to the San Francisco arts community, enabling her with valuable perspective.  She also serves on ArtSpan’s Open Studios Committee and is involved with its Mentorship program.  As a collage and assemblage artist, Dianne maintains an abundant workspace at Arc Studios and Gallery in the South of Market neighborhood of San Francisco. She is also an exhibiting member of City Art Cooperative Gallery.  When she’s not in her studio preparing for an upcoming show, scavenging the beach and flea markets for unusual objects to turn into art materials, or assisting with the needs of her ArtSpan team, she is seeking out creative inspiration by attending galleries, museums, concerts, performances, and innovative events wherever they present themselves. 

Lee Tulchin, membership & outreach associate

Lee joined ArtSpan in January of 2018 as an Arts Administration and Events intern during her final semester at University of California, Berkeley where she received her BA in Psychology with a minor in Art Practice. During her time at UC Berkeley, Lee was able to study abroad twice in Brighton, UK and Aix-en-Provence France, where she followed Cézanne’s footsteps and painted Montagne Sainte Victoire too many times to count. Currently, Lee assists with systems & data management, the ArtLover Membership program and development, and our Outreach Committee which has allowed her to further explore her love of the arts and the San Francisco arts community. When she is not in the office or attending ArtSpan events she’s most likely drawing, painting, visiting San Francisco galleries or strolling the streets of Berkeley.